Digital Marketing & Business
Digital Marketing
A complete, foundational digital-marketing program. Build websites, run SEO and Google Ads, master every major social platform, and learn content, copywriting and sales — the full toolkit for a marketing career or freelancing.
Skills you'll gain
SEOGoogle Ads & AnalyticsSocial-media marketingContent marketingCopywritingEmail marketingBrandingWordPress
Curriculum
7 modules · tap any module to expand.
Foundation
Introduction to digital marketingMarket research
Website Development
Website building with WordPress
Search Engine Marketing
Search engine optimisation (SEO)Google AdsGoogle Analytics
Social Media Marketing
Facebook marketing & retargetingInstagramYouTube & YouTube AdsLinkedInPinterestX (Twitter)
Content & Communication
Content marketingCopywritingEmail marketingBranding
Business Growth & Sales
Sales psychologyCustomer service
Freelancing & Career
Building a freelance practice
Career paths
- Digital Marketing Executive
- Social Media Manager
- SEO Executive
- Content Marketer
- Freelance Marketer
Projects you'll build
- WordPress website
- SEO campaign
- Multi-channel social strategy
Not sure if this is the right fit?
Book a free counselling call and we'll map Digital Marketing to your background and goals.